How to find the TikTok Pixel ID

To set up Google Tag Manager tags for TikTok, it's essential to obtain a TikTok Pixel ID.

Step 1: Navigate to your TikTok Events Manager

Login in your TikTok Ads Manager.

Under Tools from the navigation select Events.

Step 2: Under Web Events, select Manage

Step 3: Select Your Pixel

Locate the pixel you are using for tracking. You can find the Pixel ID as demonstrated in the following steps. Example: COUU1U2U3UUUUUUUUUMG

Don't have a TikTok Pixel? Follow our guide.